Book Reviews

05/30/2004 - 21:00
By Jennie Runevitch

Is your house on the market or are you looking to buy? With mortgage rates on the way up, many people are rushing to buy and sell their homes. How do you come out ahead?

When it's time to sell your house, Martin Latz says, don't trust your instincts.

“The last thing you wanna do is put a price out there and within an hour of putting your house on the market, you've got a full price offer,”says Author Martin Latz.

Latz wrote gain the edge a book he wrote about his experiences as a professional negotiator.
04/24/2006 - 13:38
We asked litigator Matt McConnell of the Lafayette, La., office of Preis & Roy whether he thought this book on negotiation had the kind of advice that would benefit practicing lawyers. Here's his report:

Gain the Edge! Negotiating to Get What You Want By Martin E. Latz (St. Martin's Press)

In this book, Martin E. Latz, founder of the Latz Negotiation Institute and a former negotiator on White House Advance Teams, explains the strategic science and competitive gamesmanship of negotiation.
02/01/2009 - 13:23
The Golden Rules of Negotiation February 01, 2009 - Sales & Marketing Magazine (SMM)

Best practices for supercharging your team's performance
By Marty Latz

What's the most effective way in today's economy to increase your margins, close more deals and improve your team's success rates without spending a lot of money in the process.

Answer: Creating, implementing and managing negotiation best practices. Negotiation is one of the last significant areas in sales that remains largely unmanaged.
07/16/2012 - 09:40
Latz Negotiation Institute Founder and CEO Marty Latz was featured in a Forbes.com post. Here is an excerpt:

If you were just offered a new job or your annual performance review is approaching, you might be thinking about how to negotiate your pay. But with recession-wary companies still pinching pennies and hesitant to open their wallets, your salary may be non-negotiable.
08/07/2014 - 13:35
Marty Latz was featured in a BusinessInsider.com post, Failing To Negotiate Your First Salary Could Cost You Half A Million Dollars. Here is the relevant excerpt:

In the aftermath of the Great Recession, millennials have struggled to find good jobs in line with their education levels.